Understanding Pricing
Better Days Agency provides a big advantage for small businesses and their capability to advertise quality content on major networks (both linear and streaming). The nature of content generation has taken a new direction with generative AI. Many entities offer the carrot of the “first free” creative or self-serve tools using generative AI that simply give you a fancy slideshow, bumpy voice over, and a narrative that has been created by a machine. How long before your ad viewers catch on to the fact that you are using data driven metrics, user habits and artificial intelligence to speak to them? Not long!
We use human intelligence, real engagement and strategic thinking to craft your message. Better Days Agency will NEVER try to reach your audience with a message “thought up” by AI! We do use it for tools to analyze performance data and understand other metrics. See…that’s called human transparency!
PLAN
Number
minutes
Price
Price for 1 minute
EXHIBITION
$65 /month
- 4 original campaign ads (One production quarterly)
- 4 Voice Overs
- Licensed Footage
- Licensed Music/SFX
- 1 Custom Animated Logo Reveal (annually)
- 6 ad adaptations using \"lower thirds\" and \"call to action\" modifications (i.e. update phone numbers, QR codes, landing page links, etc)
- Discount on Social Video Assets
QUALIFIER
$125 /month
- 6 original campaign ads (Bi-monthly Production)
- 6 Voice Overs
- 1 Custom Animated Logo Reveal (annually)
- 10 ad adaptations using \"lower thirds\" and \"call to action\" modifications (i.e. update phone numbers, QR codes, landing page links, etc)
- 2 ad adaptations using updated footage & music (either licensed or customer provided production ready RAW format video, product images, etc.)
- Early Priority for Live Sporting Events*
- 6 Social videos at 720 DPI 16:9 (\"landscape\") aspect ratio
POLE POSITION
$280/month
- 12 original campaign ads (best for monthly use, A/B testing, and \"sweeps\" and weekly sporting events)
- 12 Voice Overs
- 4 Voice Over Modifications (assigned to various ads for A/B testing, and re-purposing.
- Priority for Live Sporting Events*
- Priority for Series/Season Premieres & Movie Releases*
- 2 Custom Animated Logo Reveal (annually)
- 18 ad adaptations using \"lower thirds\" and \"call to action\" modifications (i.e. update phone numbers, QR codes, landing page links, etc)
- 5 ad adaptations using updated footage & music (either licensed or customer provided production ready RAW format video, product images, etc.)
- 12 Social videos at 720 DPI 16:9 (\"landscape\") aspect ratio
- 50% Discount on other (campaign related) video assets for social and other channels.
LEADERBOARD
$550 /month
Everything from \"Pole Position\" +
- 5% monthly ad rebate for linear TV placement (local news, major network live TV and streaming counterparts, etc) *Contact to learn more.
- Priority for Amazon Prime Originals, Movies, and Partner Distributions
- Exclusive for Live Sporting Events* (in your industry)
- Exclusive for Series/Season Premieres & Movie Releases* (in your industry)
- Complimentary campaign assets for social and other channels.
- Dedicated Digital Ad and Marketing Intelligence Strategy, Reporting, Consultation, and Placement.
- 60% Off Voiceover and Scripts for all of your other needs!
All pricing packages include:
- FREE Integration into your Google Analytics, Website, and CRM for performance measuring.
- Strategic Ad Planning and Targeting
- Ad Performance Reporting
- Premium CTV Channel Placement
- Native Ad Asset H.264 HD (1920X1080)
EXHIBITION:
Min. $50/day ad spend recommended (Average CPM ranges from $30-50* [per 1000 impressions]. *(CPM is an approximation and depends on variable within the areas delivered, households, etc). Minimum campaign run is 14 days.
QUALIFIER:
Min. $80/day ad spend recommended (Average CPM ranges from $20-35* [per 1000 impressions]. *(CPM is an approximation and depends on variables within the areas delivered, households, etc). Minimum campaign run is 14 days.
* Early Priority for Live Sports allows you to be updated on upcoming Live Sports Events, media bids, etc. Pricing is subject to each individual campaign and is outside the scope of the $80/day minimum ad spend commitment.
POLE POSITION:
Min. $80/day ad spend recommended (Average CPM ranges from $20-35* [per 1000 impressions]. *(CPM is an approximation and depends on variables within the areas delivered, households, etc). Minimum campaign run is 21 days.
* Priority for Live Sports, SWEEPS, Network Series/Seasons Premieres, & Movies gives you access to packages and placement ahead of other clients outside of this and the “pole position” tier. Pricing is subject to each individual campaign and is outside the scope of the $80/day minimum ad spend commitment.
LEADERBOARD:
Min. $100/day ad spend recommended (Average CPM ranges from $20-35* [per 1000 impressions]. *(CPM is an approximation and depends on variables within
the areas delivered, households, etc). Minimum campaign run is 21 days.
